Mind Over Matter- Learn What Is Image and Why Is Yours Important With Beniasha Kharas Dongre

By      06-Oct 2020       Reading Time: 10 Mins

Mind Over Matter- Learn What Is Image and Why Is Yours Important With Beniasha Kharas Dongre

As a part of our Nmami Life wellness series, we assure you to bring the best of health & wellness experts to help you gain the maximum wellness. Our sole motto is to bridge the gap of awareness when it comes to your health & wellbeing.

Guest of the week: Benaisha Kharas Dongre

“You make an impression when you have created a brand of yourself and the best way to create this brand is with your image.”

Benaisha Kharas is an Image Enhancer, Inspirational Speaker, and Fashion Style Expert.

She is passionate about helping her clients project an influential, charismatic, and stylish image in their personal and professional lives. She is the absolute expert in the art and science of personal style and image management. In fact, she is the“go-to Image Builder” for women, young adults, corporates, and fashion houses. At IMPA (Image Management Professionals Association), Benaisha is the only youngest Senior Image consultant to facilitate expert classes across India. Fashion Magnet Anita Dongre highly endorses Benaisha’s expertise and has got her entire sales staff sell fashion and luxury, ‘The Benaisha Way’.

She is India’s youngest internationally certified Image Consultant since 2012, Benaisha has inspired and trained more than 2000 people to be Style, Image, and Fashion Conscious.

She has provided personal consulting to more than 250 HNI clients to present themselves with more poise and polish. Being dyslexic, yet incredibly popular in the media; Benaisha does not let her obstacles come in the way of her dreams. At the tender age of 10 when her teachers told her to go to a special school, she chose to become her own hero and fight for her dreams. She graduated with double majors in sociology and entrepreneurship. After receiving a standing ovation for her TedxTalk, she again inspired thousands at ‘Kaggaz’, a forum for the youth and shared her vision of India’s Young Image. Education Times invited Benaisha to speak and motivate their audience on image and career. Gulf Times has appreciated her work done with Qatar Airways and Indian Women’s Association of Doha. Benaisha also made her presence felt on India’s first image management TV show ‘Image Banani Hein’ on Zoom TV.

Benaisha helps her clients on colour, style, wardrobe editing, personal shopping and dressing for those tricky events like weddings, interviews and dating. She also advises fashion houses on creating delightful customer experiences, artistically sell fashion and luxury, and effortlessly convert walk-ins into shoppers. Corporate Clients like BMW, Qatar Airways, Deloitte, Jeena & Co, and many more count on Benaisha for transforming their executives to be their Brand Ambassadors with strong communication, personal image and influence skills. She is deeply interested in working with differently-abled children to inspire them to lead meaningful lives. She has also helped children who suffer from attention deficit disorder, hyperactivity, and down syndrome to regain their confidence and enhance their self-image.

Benaisha, an avid lover of books, travel, and fashion; lives in Mumbai India.

Excerpts from the Session

You can also watch the entire session video here:


But, for those who like to read or keep a note of the expert’s opinion, we bring the entire excerpt of the session so that you don’t miss out on anything. Here are the points that were covered in the live session:

What is image and why is yours important?

Have you ever really thought of your image, your persona, your personality to be something like an asset in your life? Well, if the answer is no, not really. Then think about it. You are one of the most valuable assets of yourself.

Image is you in the eyes of people. It’s a mental picture that others create of you. But, first, it’s really what you think about yourself too. Image is all about talking to ourselves about ourselves. Self-image is the vital ingredient into self-confidence and that will lead up to self-esteem boosting. Everything is interlinked and interdependent on one another.

What does managing your image really mean?

Image Management is creating an authentic, appropriate, attractive, and affordable personal and/or professional Image which increases your confidence, credibility, capability and productivity. Self-image starts from outer shells but also incorporate inner shells which are your life skills and attitude. Your image is an inside-out process wherein your entire image needs to be managed well from your appearance to your attitude skill-set. So, this is the meaning of the holistic image management process.

What components make your image?

  • Clothing
  • Body language
  • Communication

Your image is the most important in situations

  • With people who don’t know you
  • When the opinion of others is important to the achievement of your goals
  • When you need an edge

So, image management is about taking your best abilities and moving your weaknesses into your work upon and enhancing you into a whole new individual.

The way you look (appearance) affects the way you think then affect the way you feel and that tells how you act and behave and then tells you how others see and react to you.

4 steps to work on your image


  • To be appropriate


Looking like you belong, appropriate to your role, goal and occasion; nothing about your appearance is distracting.


  • To be authentic to who you are


Looking like yourself, the way you want to be seen and feel; consistent with your value, attitude; comfortable for the body and psyche.  


  • To be attractive


Looking at you is a pleasant experience, in good quality and condition; fit and flatter your figure; harmonious and coordinated.


  • To make it affordable


Looking like you are having fun with fashion; investment is within the budget.


Self-image is linked with enhancing your confidence and self-esteem. Working on it by truly understanding each and every aspect of it can help you in becoming a better version of yourself. Ask yourself a question: How you present yourself reflects your state of mind. What are you showcasing? Stick to your authenticity and don’t to try to fit in because you are born to stand out. Take inspiration from others but always stick to whatever suits you.

You can also watch the entire session video here:

Instagram: https://tinyurl.com/ycbd3e47

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